empowerun
empowerun’s mission is to connect female leaders in the running industry. For their second annual retreat in Santa Barbara this past Spring, I worked with them to create a refreshed brand package that visually aligned with their initiatives. From logo development, color palette, website construction, social media strategy and consultation, to merchandise application and signature illustrations, this project was fully immersive and served as an opportunity to touch all facets of the brand.
Signature Design
After we developed a clearer vision of the brand’s look & feel, I created three signature poster designs inspired by their belief in supporting and uplifting one another to enact any change or progress.